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Challenging Tech Needed: APPly Now!

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A little over a year ago, I remember sitting with some very intelligent people, suggesting that education publishing needed to not only get into the app marketplace, but develop ways to use apps more deeply than click offs on a screen, or as placeholders for a bunch of mismatched resources. Beyond the silence—eyes rolled back and glossed over. They just didn’t get it. Many education companies believe that being able to say that you have an app creates the perception that you are running ahead of the pack. A few things hit home for me while visiting a small education conference in Boston. First of all, I had a meeting where I was asked some very creative and thought-provoking questions. One of them was, “Would it pay to gather app developers with the mission of creating education apps to move education to and beyond the Cloud?” It was a great question, ...

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